INDUSTRIAL / ORGANISATIONAL PSYCHOLOGY

"The problem with a lot of companies is that HR comes second to their bottom line.”
Gary Vaynerchuk

The Industrial/Organisational Psychology stream focuses on studying human behaviour in business, organisation, and workplace settings. This field also aims to improve individual performance while at the same time benefiting the organisation as a whole.

PROGRAM OVERVIEW

The Industrial/Organisational Psychology stream emphasises principles of individual, group and organisational behaviour and applies this knowledge to solving problems at work and in business. This field mainly covers issues related to consumer behaviour, performance management, work-life balance, employee selection and placement, training and development, and ergonomics, among others.

CAREER OPPORTUNITIES

Upon completion of your degree, you may pursue careers as:

• Consumer Behaviour Analyst
• Selection and Placement Specialist
• Training and Development Specialist 
• Performance Measurement Specialist
• Organizational Development Specialist
• Assistant to a Psychologist
• Human Resource Director
• Marketer
• Psychological Test Administrator Center

LEARNING MODELS

In this programme, students will participate in laboratory work in psychological assessment, research work, interactive lectures, discussions and presentations on specific real-life industrial/commercial/organisational cases, and hands-on experiences in I/O-related subjects.

WHAT YOU’LL LEARN

Students in this stream will take basic Psychology subjects, such as Industrial/Organisational Psychology, Psychodiagnostics, Psychometrics, Self and Career Development, Theories of Personalities, and Research Methods, as well as more specialised subjects such as Tool Design and Ergonometric, Consumer and Organisational Research, Psychology of Entrepreneurship, Training and Development, Assessment Centre Methods, Consumer Behaviour, and Current Trends in I/O Psychology.

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